
Questions
The buyer questions we ask, every run. Edit them, lock the ones that matter, and the comparison stays honest month to month.
The platform
The dashboard behind the measurement: how often you are named, where, against whom, and what to do about it. Open the live demo and click around. It is a fictional business, and nothing in it can be changed.

Five measures
They sit beside your GEO score. Each shows how it moved since the last run, over the last six runs.
Inside the dashboard

The buyer questions we ask, every run. Edit them, lock the ones that matter, and the comparison stays honest month to month.

Who you are measured against, and who the engines name most often, including the ones you did not think of.

Every URL the engines cited, grouped by website, with which sources name a competitor but not you.

Which of your own pages the engines cite, for which questions, and the questions where none of your pages appear.

Visibility at each step of a buyer’s decision, per engine, with the weakest step called out in one sentence.

Each job in the plan as a one-page brief: the gap, the evidence, what to change, and how the next run checks it. Download as Markdown or PDF.

Every month’s report, kept. Share one with a link that expires when you say, or white-label it for your own clients.

An analyst chat over your own measurement. It answers only from your data, says which part it used, and says so when your data does not cover the question.

Read your runs, metrics, questions, results and sources from your own systems, with keys you create and revoke.
Open the live demo to see them all →
Read more: Monitoring · Sources · Competitors · Content briefs · Reports · API
How a month works
The same questions go to four engines with live web search, several times each. Every answer and every cited URL is stored as it came back.
We work out why you are, or are not, named: a blocked crawler, a missing page, a thin answer, a source that names someone else.
A ranked plan of jobs, each with a brief. On Monitor you do them; on Autopilot we do them on your approval; on Autopilot Pro within rules you set.
The next run re-asks the same questions and checks every change: worked, no change yet, or backfired.
Answer transparency
A score you cannot check is an opinion. So nothing here is a black box.
Plans
Rolling monthly, cancel any time. Compare everything on the pricing page →
| Feature | Monitor£149 /month | Autopilot£799 /month | Autopilot Pro£1900 /month |
|---|---|---|---|
| The dashboard: overview, questions, competitors, sources, pages, journey, reports | Included | Included | Included |
| Questions you can keep | Up to 50 | Up to 50 | Up to 50 |
| Competitors you can track | Up to 5 | Up to 10 | Up to 25 |
| Measurement | Monthly | Monthly | Fortnightly |
| Briefs | Brief only | With live status | With live status |
| Ask, the analyst chat | — | 30 questions a month | 30 questions a month |
| White-label shared reports | — | — | Included |
| API access | — | — | Read-only, 60 requests a minute |
Card required. Cancel before day 7 and you pay nothing. The free audit stays free and needs no card.
Questions
The demo needs no sign-in. The free audit needs only your domain.