The platform

See what the engines tell your buyers — every month, in one place.

The dashboard behind the measurement: how often you are named, where, against whom, and what to do about it. Open the live demo and click around. It is a fictional business, and nothing in it can be changed.

The Overview page of the demo dashboard: a GEO score of 57, a six-month trend line, and five measures — visibility, prominence, share of voice, citation share and sentiment — each with its change and a sparkline.

Five measures

Five numbers, each defined in one line.

They sit beside your GEO score. Each shows how it moved since the last run, over the last six runs.

  • VisibilityHow often you are named when buyers ask: the share of answers that include you.
  • ProminenceWhere you are placed when you are named: the average position in the list (1 = named first).
  • Share of voiceYour share of all brand mentions in the answers, against everyone the engines name.
  • Citation shareHow often your own site is a cited source: the share of answers that cite a page of yours.
  • SentimentHow favourably you are described: the tone of the sentences that name you, from −1 to +1.

Inside the dashboard

Everything the measurement found, laid out to act on.

The Questions page: a list of buyer questions with the share of answers that name the business, and lock, edit and retire controls.

Questions

The buyer questions we ask, every run. Edit them, lock the ones that matter, and the comparison stays honest month to month.

The Competitors page: tracked competitors and the businesses the engines name most often.

Competitors

Who you are measured against, and who the engines name most often, including the ones you did not think of.

The Sources page: cited websites with how often each is cited, which engines cite them, and whether they name a competitor or the business.

Sources

Every URL the engines cited, grouped by website, with which sources name a competitor but not you.

The Pages page: the business’s own cited URLs with times cited, engines and first and last seen dates.

Pages

Which of your own pages the engines cite, for which questions, and the questions where none of your pages appear.

The Journey page: six buying-journey steps, each with one bar per engine showing how often the business is named.

Journey

Visibility at each step of a buyer’s decision, per engine, with the weakest step called out in one sentence.

The Briefs page: a list of plan jobs with their estimated effect and status.

Briefs

Each job in the plan as a one-page brief: the gap, the evidence, what to change, and how the next run checks it. Download as Markdown or PDF.

The Reports page: monthly reports with the GEO score and controls to create an expiring share link.

Reports

Every month’s report, kept. Share one with a link that expires when you say, or white-label it for your own clients.

The Ask page: example questions and answers, each marked with the part of the data it is based on.

Ask

An analyst chat over your own measurement. It answers only from your data, says which part it used, and says so when your data does not cover the question.

The Settings page with the API keys section.

API

Read your runs, metrics, questions, results and sources from your own systems, with keys you create and revoke.

Open the live demo to see them all →

Read more: Monitoring · Sources · Competitors · Content briefs · Reports · API

How a month works

Measure, diagnose, work, verify.

  1. 1

    Measure

    The same questions go to four engines with live web search, several times each. Every answer and every cited URL is stored as it came back.

  2. 2

    Diagnose

    We work out why you are, or are not, named: a blocked crawler, a missing page, a thin answer, a source that names someone else.

  3. 3

    Work

    A ranked plan of jobs, each with a brief. On Monitor you do them; on Autopilot we do them on your approval; on Autopilot Pro within rules you set.

  4. 4

    Verify

    The next run re-asks the same questions and checks every change: worked, no change yet, or backfired.

Answer transparency

You can read every answer behind every number.

A score you cannot check is an opinion. So nothing here is a black box.

  • Every raw answer is kept. What each engine said, word for word, on every run.
  • Every cited URL is visible. The real links the engines used, grouped by who owns them. Not an estimated source mix.
  • Scores can be recomputed. They come from the stored answers, so a change in method never needs a new round of questions.
  • Gaps are shown as gaps. If something could not be measured, the dashboard says so instead of guessing.

Plans

The same dashboard on every plan. The depth changes.

Rolling monthly, cancel any time. Compare everything on the pricing page →

FeatureMonitor£149 /monthAutopilot£799 /monthAutopilot Pro£1900 /month
The dashboard: overview, questions, competitors, sources, pages, journey, reportsIncludedIncludedIncluded
Questions you can keepUp to 50Up to 50Up to 50
Competitors you can trackUp to 5Up to 10Up to 25
MeasurementMonthlyMonthlyFortnightly
BriefsBrief onlyWith live statusWith live status
Ask, the analyst chat—30 questions a month30 questions a month
White-label shared reports——Included
API access——Read-only, 60 requests a minute

Card required. Cancel before day 7 and you pay nothing. The free audit stays free and needs no card.

Questions

About the platform

Look before you decide.

The demo needs no sign-in. The free audit needs only your domain.